What measurement is best? Net Promoter Score, CSAT, Customer Effort

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What measurement is best? Net Promoter Score, CSAT, Customer Effort

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Which one is best? What should you use? In this briefing I discuss Net Promoter Score®, CSAT, Customer Effort, and more. Which is the best measurement to use? What do you think? Net Promoter, CSAT, Customer Effort: Should you Worry? You know I often get asked: “What is the best customer experience metric to use?”…

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About Jim Rembach

Jim Rembach is a panel expert with the Customer Experience Professionals Association (CXPA) and an SVP for Customer Relationship Metrics (CRM). Jim spent many years in contact center operations and leverages this to help others. He is a certified Emotional Intelligence (EQ) practitioner and frequently quoted industry expert. Call Jim at 336-288-8226 if you need help with customer-centric enhancements.

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By | 2015-10-12T10:41:56+00:00 October 12th, 2015|Customer Experience, NPS Analytics, Voice of the Customer|0 Comments